As featured in Women's Wear Daily, we have partnered with the ATLANTA HAWKS on a Pride Collection. The PRIDE collaboration, the first of its kind for an NBA franchise, endeavors to promote inclusion for all genders and sexual orientation.
Stacy Igel, BOY MEETS GIRL® Founder and Creative Director shared, “I grew up cheering for my hometown Chicago Bulls and saw first-hand the power of basketball to unite. This partnership is a natural one for me as I have worked with Pride events throughout the world (including Helsinki Pride week this past summer) and with athletes who care about social issues deeply, like Dwight Howard, Sloane Stephens, Victoria Azarenka, and many more. I am so thrilled to have the Atlanta Hawks supporting this worthy cause that is near and dear to my heart.”
Amy Serino, Atlanta Hawks vice president of brand merchandising said, “Joining forces with Stacy and Boy Meets Girl was important to me, as well as to our organization. We felt her brand brings awareness to many causes and unites people together which aligns with our mission as a team and organization. We came together to make a difference with Boy Meets Girl and continue our awareness as a company.”