NYFW and our New Website!
This is Stacy Igel. I wanted to personally write you to thank you all for patiently waiting for our updates. We have arrived and yes I am writing you all at MIDNIGHT. That's how I roll.
So here is the download...
1) Welcome to our NEW ONLINE SHOP. We have officially launched thanks to our partnership with Shopify.
2) We partnered with my good friend and incredible Photographer Sophie Elgort on all the imagery you currently see throughout the site from our homepage to our Look Book seen here in our new Features section. Thank you Sophie for being incredible to work with.
3) We also shot our AW15 campaign with our February Muse of the Month and Model Lameka Fox. I like to say I discovered Lameka before the rest of the world :) Since this shoot with Lameka she has now been discovered all over the world and is gracing the pages of top tier magazines as well as walking and rocking the runway. We are so freak-in proud of her. Check out this fun video that was captured on our campaign directed by Sophie and featuring Lameka.
4) And last but not least we are closing out this week with an incredible S/S16 NYFW EVENT. I am beyond grateful for this past weekend. Coverage seen below ( also check out our @boymeetsgirlusa instagram for daily updates) and more updates to come next week so you can get an inside look of all the amazing performances of the evening. Thank you to the Daily Front Row for this, "Contemporary lifestyle brand Boy Meets Girl® celebrated their new spring/summer 2016 collection over New York Fashion Week with a bash that was not to be missed." For full coverage check it out http://fashionweekdaily.com/boy-meets-girls-nyfw-bash/
TGIF and make sure to shop till you drop!